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Article

Multi-temperature logistics: why CEE is getting it right

How ambient, chilled, and frozen supply chains coexist in one network — and why that matters for FMCG brands.

Operating three temperature regimes from a single network is not just a cost question. It is about maintaining product integrity from production to shelf while keeping delivery windows tight across multiple markets. In CEE, the density of distribution centres and relatively short last-mile distances make integrated multi-temperature operations viable at a scale that is harder to achieve in Western Europe. HOPI runs ambient, chilled (+2 to +8 °C), and frozen (−18 °C and below) flows from shared facilities in all five home markets, with unified quality controls under IFS Logistics certification.